Welcome to The Home of Diamond Rings & Bespoke Jewellery

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At Joseph Sterling, we have been creating and selling quality diamond rings and jewellery for over 16 years in London’s historic Hatton Garden district. Lewis Malka, founder of Joseph Sterling, began our long tradition of innovation, creativity and extravagance through inspired design and technical superiority. more>


What DO our customers think? I needed to buy an eternity rings for my wife, and after a detailed consultation process, was given several options. After speaking with my wife and showing her the options she was delighted to choose a ring that matches her wedding ring. Happy wife - Happy life! Richard & Nicky, London. more testimonials>	Bespoke craftsmanship from start to finish. Take a closer look at how we create your diamond ring. Watch the journey from the very beginning to the final polish.

Buying a diamond. The ‘Four Cs’ mini guide.

Cut

Cut is probably the most important, and most challenging, of the four 'C's to understand. The brilliance of a diamond depends heavily on its cut. more>

Clarity

Most diamonds contain some inner flaws, or inclusions, that occur during the formation process. The visibility, number and size of the inclusions determine what is called... more>

Colour

Colourless diamonds are the most desirable since they allow the most refraction of light (sparkle). Off white diamonds absorb light, inhibiting brilliance.
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